Move over, Bobby Flay.

The man who beat you in a hamburger cook-off last summer is now moving in on your territory.

Bobby Olguin, the rotund yet robust owner of the Buckhorn Tavern in San Antonio, N.M., is now hosting his own television cooking show.

"New Mexico's Hot Chefs" will air for the first time Saturday at 11 a.m. on Albuquerque's KASA Fox 2.

"Not in my wildest dreams did I think that I'd be hosting my own show," said the 56-year-old restaurateur. "But I never dreamed that Bobby Flay would come to New Mexico and challenge me to a cooking duel, either."

Olguin appeared last July on an episode of the Food Network's "Throwdown with Bobby Flay." The premise has Flay showing up unannounced at restaurants around the country and challenging the chef to a cook-off of a signature dish.

It didn't hurt that the judges were all from New Mexico, but Olguin's Buckhorn Burger, a traditional New Mexico green chile cheeseburger, was deemed better than the gourmet version cooked up by the celebrity chef from New York City.

Olguin called it a life-changing experience. After the episode aired, Gov. Bill Richardson declared July 24, 2009, as "Buckhorn Tavern Day" in New Mexico and came to San Antonio to taste a Buckhorn Burger for himself.

Olguin's own celebrity grew in the months that followed — so much so that he was invited to serve as Grand Marshal for the State Fair parade.

"That's when I realized things were out of control," he said. "People were calling out to me from the crowd. It was too crazy."

But there was more to come.

A month or so later, Olguin was contacted by Cliff Dweller Productions LLC, of Rio Rancho. The company already produces two shows broadcast in New Mexico: "HomeBuilders' Gallery," which airs on KASA on Sunday mornings, and "Travel Guide New Mexico," shown on KRQE-13 on Saturday mornings.

"They called and said, 'Just listen to everything we have to say before you say no,'" Olguin said. "They said they had an offer I couldn't refuse. They were right."

Janine Sjostrom, vice president of Cliff Dweller Productions, said the company was looking to add another item to their menu of TV shows and came up with the concept for "New Mexico's Hot Chefs."